Build Brand Trust, Navigate Crisis & Unlock AI-Enhanced Communication Success:
Expert-Led Corporate Communication Strategies For Lasting Impact Through Global Uncertainty & Change
AI: Practical Implementation & Proven Strategies ■ Geopolitics & Government Relations ■ Crisis Comms Strategies ■ Stakeholder Management ■ Social Media & Digital Channel Mixes ■ Budgets ■ Comms In Regulated Spaces ■ Internal Comms & Employee Engagement ■ ED&I Comms ■ Measuring Success ■ ESG Comms ■ Storytelling & Content
10th Annual One-Day Conference & Networking Exhibition | 11th February 2026 | Central London
08.30 Registration & Informal Networking
OPENING REMARKS
09.00 GIC Welcome & Morning Co-Chairs’ Opening Remarks
Amy Butler, VP Corporate Communications, eToro
Rajan Lakhani, Head Of PR & Comms, Plum
CEO SPOTLIGHT
EXCLUSIVE SESSION | PANEL Q&A
09.05 Inside The CEO Mindset: Cement Corporate Comms As Central To Business Strategy & Decision-Making To Secure Lasting Influence At The Table
- What do the C-Suite team really expect from communications leaders today? Align your function with executive priorities and demonstrate lasting value at the top
- Reposition comms as a strategic driver through crafting the narrative that earns influence, shapes decisions, and secures your seat at the leadership table
- Futureproof your skills! What tools, training, and mindset shifts are essential for comms professionals to stay relevant in a converging, fast-evolving landscape?
- As business models evolve, so do CEO expectations – delve into how to shape the next-gen comms function that’s fit for tomorrow’s challenges
Sarah Hughes, Chief Executive Officer, Mind
Rene Frey, CEO, Rough Guides
Elham Fardad, Founder & CEO, Migrant Leaders
Jon Dutton OBE, Chief Executive, British Cycling
Deborah Williams, CEO, The Women’s Association
Facilitated By:
Eduvie Martin, Group Communications & Engagement Manager, BAT
GEOPOLITICS & GOVERNMENT RELATIONS
FIRESIDE CHAT
09.35 Enhance Government Relations & Leverage Insights Into Evolving Geopolitics To Strategically Navigate Complex & Volatile Environments, Avoid Misalignment & Remain Relevant
- Achieve balance in polarised stakeholder landscapes with strategic frameworks which maintain relationships while ensuring comms and engagement strategies remain impactful and aligned to business direction
- Global vs local: establish frameworks that balance brand consistency with local relevance to avoid damaging misalignment across global markets
- How can you build resilient comms strategies that protect corporate reputation while staying operationally agile in today’s volatile geopolitical climate?
- Develop ways to position your organisation as a trusted partner that provides stability through unprecedented uncertainty
George Robinson, Head Of Government Affairs, VodafoneThree
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