Amie Tsang, Head Of Executive & Corporate Communications, Channel 4
Priya Brahmbhatt Patel, Director Of Communications, Ofgem
Combatting Misinformation & Disinformation
09.10 Ensure Accuracy By Combatting Incorrect & Malicious Actors & Adapt To The New World Of False Information
How can companies ensure that the most accurate information is being relayed, and that their voice drowns out incorrect info?
With incorrect info spreading further and faster online, how can comms professionals across all sectors promote correct information and elevate trusted sources?
How, can and when should companies handle the reputational crises that come with the malignant outpouring of false information? Does fanning the fire only make things worse?
Discuss best-practices to prevent false information accumulating and evolving, and become a torch-bearer for truth and accuracy amongst the noise
Instability In Today’s Geopolitical Landscape
PANEL Q&A
09.30 Provide A Unified Front In Polarising Times: Ensure A Wider Audience By Staying Apolitical – Or Harness Your Brand Voice To Connect With The Right Audiences
How is the bleed from international politics affecting comms teams in seemingly unrelated areas, and how can companies best prepare for unexpected backlash?
With the global spiderweb of connections between organisations, how can we strive to keep the peace and build relationships across borders to secure long-lasting business in the midst of erratic political and economic barriers?
When customers are striving more than ever to understand each business, its investors and assets, should organisations aim to morally and politically align themselves with their ideal clientele?
Harness strategies to thrive in this VUCA environment, adapting to the new pace of change and bracing to tackle the next crisis
Jon Elliott, Head Of Corporate Affairs For Northern Europe, Haleon Plc
David Hass, Director Of Corporate Affairs, Nationwide Building Society
Richard Gard, Director & Head Of External & Government Affairs Africa, Middle East, India, Europe, Oceania, Nissan
Please check the Reputation Management & Corporate Comms Conference website regularly for programme updates and confirmed speakers. For more information or to get involved, please call 44 (0)20 3479 2299 or email info@corporatecommsconference.com