The Reputation Management & Corporate Comms Conference


Enhance Online Engagement, Navigate Crisis, Build Resilience & Achieve Purpose-Driven Impact With

08.30 Registration, Informal Networking & GIC Welcome

09.00 Morning Co-Chairs’ Opening Remarks

Louise Phillips, Global Head of Communications & Corporate Affairs, R&D, Unilever

Stacey Minton, SVP, Head of Corporate Affairs, Kyowa Kirin International plc

Proactive Reputation Strategies

09.10  Power Robust, Proactive & Long-Term Reputation Strategies That Effectively Meet The Needs Of A Shifting World To Deliver Reputation-Boosting, Value-Adding Communications

  • In a constantly changing and evolving global situation, how can reputation strategies be built with the flexibility to adapt to the moment, whilst still sticking to core brand principles?
  • With so much happening in the world to contend with, how can reputation management and corporate comms teams deliver reputation-boosting PR that manages to cut through the news cycle and deliver real results?
  • When reputational crisis can leave senior leaders bruised, what strategies can reinvigorate the appetite for proactive PR and go about rebuilding robust reputations?

Jill Pearcy, Director Reputation, ABPI

Sustainability & ESG

Panel & Q&A

09.30 Tread The Thin Line Of Sustainability Communications & Build Powerful ESG Reputations With Brand New, Authentic & Cut-Through Comms Strategies

  • With so much news to cut through, what can organisations do to ensure their communications around sustainability are reaching the right target audiences?
  • How can sustainability be communicated effectively in hard-to-abate sectors and be turned into a tool for positive reputational development?
  • From greenwashing to greenhushing? When pushback can come from any direction from sustainability claims, how can comms professionals tread this ever-thinning line?

Daisy Hawker Wallace, Deputy Director & Head of PR, Avanti West Coast

Andrew Hansen, Director of Communications, Europe, Middle East, Africa & India, UPS

Emma Young, Group Corporate Affairs Director, Moneysupermarket Group

Will Aitkenhead, Head of Corporate & Industry Affairs, Ascot Racecourse


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